Small Data Science – Marc Hoffmann – MicroConf Europe Talk Recap

The MicroConf Europe 2015 Talk Recaps┬ácan be found on the central “hub” page.


Talk Recap

  • The hypothesis is a testable assumption
    • Shopify shops need adwords help (difficult to test)
    • Shopify shops use adwords help (easier to test, look at shopify marketplace)
  • Use all background knowledge you can get
  • Reason Backwards / Pattern Matching
  • Use the “right” statistics (mean vs median)
  • Use heuristics
    • Find most important reason and ignore the rest

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About Christoph

Christoph lives in Munich, Germany and is bootstrapping his own SaaS application as a part-time entrepreneur.

He likes to write on this blog about anything of relevance to single-founder bootstrapped software startups.


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